About Luna & Larry's Coconut Bliss

Larry and LunaPeople are continually asking us how we came up with Luna & Larry's Coconut Bliss. We'd like to say we are entrepreneurial geniuses, but the truth is much humbler—we just wanted a tasty frozen dessert that we could enjoy eating without feeling bad afterwards. We had both given up dairy for health and ethical reasons, and tried all the soy- and rice-based alternatives, but weren't satisfied with any of them. They either didn't taste good, or we felt sick after eating them, or they had a long list of ingredients that didn't really sound like food. One day Luna said 'what about coconut milk?'  We'd used it a lot in Thai-style cooking and it seemed ideal. It was naturally rich and creamy and had great nutritional properties. So with the aid of a two-dollar hand-cranked ice cream maker from Goodwill we made our first batch. As soon as we tried it, we knew we were on to something special. As time went by and we shared it with our friends, who also loved it, it became apparent to us that we should focus our energy on this and make it available to more people. --Luna & Larry Kaplowitz, Founders


About Our Company

Larry Talks About The Creation of Luna & Larry's Coconut Bliss

Larry giving a presentation for Eugene Smart-Ups about the company in the Spring of 2010.


Our company, Bliss Unlimited, LLC, is dedicated to creating unique and exquisitely delicious desserts, consciously prepared from the most nutritious and wholesome organic ingredients available, and bringing them to market in ways that express our reverence for both people and the planet. We are located in Eugene, Oregon (the home of many wonderful natural food companies), where we make Luna & Larry's Coconut Bliss with care and love.

An audio interview with Luna & Larry, KLCC.org, Nov. 6, 2009

A case study of our business, published Aug. 10, 2010, by MarketingProfs.com 
Case Study: How a Mom-and-Pop Operation Turned Itself Into a Cult Brand